Power Lunch: Keith Henry – Canada’s Indigenous Tourism Strategy and What it Means for Whistler
Indigenous Tourism, Redefining Canada as a Destination
The Indigenous Tourism Association of Canada's President and CEO, Keith Henry will share insight into how Indigenous tourism is redefining the tourism industry throughout Canada and BC. Henry will dive into current strategies and success given the new Federal Tourism Vision, Canada China Year of Tourism, and how Indigenous tourism has become a major player for these national plans. Gain insight into how Whistler and any destination can and should continue to embrace Indigenous tourism now and into the future.
- How your business can align & engage with the Indigenous tourism strategy
- Lessons from Indigenous tourism in authentic visitor experiences
- Partnership opportunities for Whistler businesses
President & CEO, Indigenous Tourism Association of Canada
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Keith Henry is a Métis person who began his career in 1995 with teaching positions and became well known for his strategic administrative and negotiations skills. These skills lead him into communication and consultation with provincial and federal government agencies and success as a financial administrator of numerous Indigenous non-profits. From there, Keith has become an Indigenous cultural tourism leader receiving international recognition as the former CEO for Indigenous Tourism Association of British Columbia (ItBC). Keith continues to be recognized across the country and has led many new initiatives such as the development of national standards on market readiness and authenticity in Indigenous Tourism, the assessment of cruise industry opportunities for Indigenous communities and a national research project assessing the economic value of Indigenous cultural tourism.
Cancellation Policy: Payment is non refundable for cancellations made within 3 business days of the event, or non attendance on the day.
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